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April 8, 2022 | Jonathan Pryer

The appointment of underscores the growing demand for AI-powered risk decisioning solutions

PARSIPPANY, NJ–Mar. 28, 2022 – Provenir, a global leader in AI-powered risk decisioning software for the fintech industry, welcomes Varun Bhalla as the Country Manager for India. In his new role, Varun will be responsible for scaling Provenir’s presence in India as part of the company’s continued global expansion. Varun will oversee all business operations including sales, pre-sales, delivery and customer success.

Varun brings more than 16 years of decision analytics technology experience in sales, business development, consulting, product management, and channel development. Prior to joining Provenir, Varun held leadership positions at Experian, TransUnion and KPMG.

“With his extensive product knowledge and experience in the Indian financial services market, Varun is uniquely qualified to build our presence in the country,” said Larry Smith, CEO and Founder. “India has the third largest fintech ecosystem behind the US and China and is growing by almost 24% annually. Digital lending is growing at an even faster pace, hence interest in our AI-powered risk decisioning software is soaring throughout this fintech community.”

Commenting on his appointment, Mr. Bhalla added: “I’m excited to bring Provenir’s expertise and solutions to help fintechs and financial services providers leverage data, AI and analytics to build sustainable businesses. Also, a large percentage of the Indian population remains unbanked. The opportunity to provide digital finance to this underserved population is enormous.”

Provenir’s AI-powered risk decisioning software is the industry’s first, true risk-decisioning ecosystem. It provides a comprehensive real-time view of unified decisioning-performance, third-party and historical data, as well as automated analytics. Through one unified digital experience, users can create the platform-as-a-service (Paas) cloud solution that best fits their business needs.

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